Memory album

Sporting

advertising

Conceive a campaign announcing Scalpers as Sporting's new Official Outfit Partner.

To kick off this partnership, we created the short film 'Muito mais que amor à camisola,' which celebrated the passion of football fans and defied audience expectations by paying homage to the club's most cherished backstage figure. This bold and original campaign represents Sporting's legacy and values, while also positioning Scalpers as an authentic, irreverent brand. A perfect win-win!